Weekly Roundup
Published Sep 28, 2026
OpenAI still leads on sentiment, but the gap has more than halved
OpenAI’s warmth lead is holding, but shrinking OpenAI remains the positive-sentiment leader for the ninth consecutive week, but its advantage has narrowed from 24 to 11 points since this streak began across the brands we track. Don’t treat a warm average as permanent: check whether your brand’s framing is holding in OpenAI answers this week.